Through provision of solar lights, SELCO has been able to successfully empower individuals to run their businesses without dependence on fuel based products for lighting.
Created pivotal financial schemes
India’s extensive rural banking system did not have financial portfolios for solar lighting technology. SELCO played a pivotal role in convincing these large commercial and rural banking institutions to finance sustainable energy systems for poor rural households. Since then SELCO has forged partnerships with numerous regional rural banks, commercial banks, NGOs and rural farmer cooperatives to develop financial solutions that match the cash flow of the target client base.
Creating awareness and faith in solar power
In its nascent stage, it took five years for SELCO to provide solar lighting for 500 houses. Creating awareness about the company was not the challenge, it was generating an understanding about better alternatives to unreliable rural lighting.
SELCO’s efforts of reliable after sales servicing and linking appropriate customized financial schemes was instrumental in sustaining faith in an unfamiliar technology.
Improving quality of life
Linking income generating activities with energy services has improved the quality of life for several members of underserved households by providing affordable channels to procure the technology thereby increasing work hours and hence productivity.
Market linkages to income generating activities also contributed to increasing affordability of end user.
Providing high quality customized products
SELCO provides the same quality of products and services to all its customers irrespective of their economic status: thereby distinguishing itself as a need based solution provider.
In addition to SELCO’s standardized systems, we also provide customized solutions to fit end users needs.